The priority of Women Step Up Drive is to support women by living up to our commitment to gender equality, women’s empowerment and upholding women’s rights through transformative trainings and learning. This causes inspiration among other women. We have been appointing women of substance as our goodwill ambassadors both within Pakistan and overseas. A series of events will run around the year to create awareness and advocate women to step-up and take charge of their careers and become the economic backbone of Pakistan.

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